Metaverse Creation

Infinite Reality builds the tools and provides the services for creating and expanding the open Metaverse and transforming end-user experiences. From Metaverse content to databases, smart contracts, authentication, moderation, creator economy and tools, Infinite Reality has you covered.

We support creators and brands developing their content and contributions by sharing user data, license, package, and subscription revenue, ad revenue, marketplace revenue, and product, development, and content service revenue. This is the engine that drives the creator economy, flipping the traditional monetization paradigm.

Video Production

Thunder Studios, a division of Infinite Reality, is a fully integrated emerging media company operating from its 150,000 sq ft Long Beach California media campus that produces content in all its all forms and provides broad production services to the entertainment, gaming and live event industries across the USA and Northern Mexico.

Our production facilities include 10 main stages, an esports arena, live broadcast news stage, 2 live streaming studios and production offices. Our fleet of mobile broadcast trucks operate throughout the USA and Northern Mexico broadcasting diverse live events including Baseball, Soccer, High School football, MMA, esports, concerts and corporate events.

Influencer Management

With Infinite Reality’s acquisition of TalentX Entertainment, the premier social media monetization and talent development company, Infinite Reality now has a premiere talent management arm. TalentX’s powerful portfolio and creator-first style of talent management combines with Infinite Reality’s expertise across esports, traditional sports, music, and entertainment. TalentX solidifies Infinite Reality’s standing as the leader of the creator economy, with an unmatched ability to help brands activate across an invaluable suite of the world’s top creators.

Content Strategy

Infinite Reality Content Creation provides full content marketing strategies and execution for clients in and outside of the video game industry. Infinite Reality elevates brands through tactics including sponsored editorial content, engaging brand and promotional videos, custom websites, social media management, and more. In addition to its digital capabilities, Infinite Reality plans and manages both virtual and in-person events, including activations for the launches of the biggest AAA games, industry events like E3 and San Diego Comic Con, and major esports tournaments.

Bolstered with talented writers and videographers from Infinite Reality’s acquisition of Greenlit Content, with more than 100+ collective years of experience, the team works with brands like HyperX, Ubisoft, Tetris, Turtle Beach, and State Farm. Infinite Reality content reaches more than 100 million gamers monthly through curated video, social, and editorial content.

Paid Media

Infinite Reality Paid Media create coordinated, strategic, and insightful media campaigns to drive direct response and engaging social video content, create authentic influencer activation, and thoughtfully spend media dollars to ultimately drive revenue for your brand.

Powered by our acquisition of renowned digital agency, Fearless Media, Infinite Reality has the ability to create the most integrated, creative, data-focused campaigns focused on reaching gamers everywhere.

Fan Monetization Services

Fans are the heart of esports. With our fan engagement and monetization technologies, Infinite Reality can offer clients easy-to-manage solutions to help them provide insider experiences to their most loyal fans. This not only lets our clients engage their biggest advocates, but also provides powerful data on their audience, including identification, authentication, preferred touch points, usage data, and more.

Powered by Infinite Reality’s acquisition of FullCube, our services have helped companies like the NFL, NASCAR and Turner Classic Movies launch robust insider membership subscription programs, create exclusive content and experiences to drive not only recurring fan engagement, but recurring subscription revenue.

Infinite Reality can help your brand authentically activate the esports audience and improve your perception among esports enthusiasts.